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Skechers Debuts ‘Find My Skechers’ Kids’ Shoes with Hidden AirTag Slots

They require parents to fit a separate AirTag under the insole, relying on Apple’s Find My network for crowd-sourced location updates.

Overview

  • The Find My Skechers collection is available now in the U.S. and Canada in sizes for toddlers through ten-year-olds, priced at $52 to $58 per pair without an AirTag.
  • A reinforced, screw-tight compartment beneath the heel insole conceals any Apple AirTag without affecting comfort or the shoes’ machine-washable design.
  • Children without personal Apple devices depend on nearby iPhones or other Find My-enabled hardware for intermittent location updates in areas with limited connectivity.
  • Apple’s anti-stalking safeguards—unknown-tag alerts and eventual sound notifications—are unlikely to trigger when parents move with their children.
  • Privacy experts warn that embedding trackers in apparel may normalize surveillance, risk consent violations and invite unauthorized monitoring.