Overview

• The bi-phase foaming cleanser merges oil-cleansing surfactants with polyhydroxy acids for gentle exfoliation in a pH-balanced formula.
• Merit released Great Skin Double Cleanse on August 12 at $51 and introduced a limited-edition Baina flannel towel set for $42 exclusively on its website.
• Who What Wear’s reviewer reported zero cleansing-induced breakouts and a more radiant complexion after nightly use for six weeks.
• Merit’s instructions advise 3–4 pumps per application and permit morning or evening use, though many testers reserve it for evening routines to avoid over-exfoliation.
• The launch extends Merit’s Great Skin franchise and taps into the skinimalism trend by replacing the traditional two-step cleanse with a single product.