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Six Flags Releases Arthouse Horror Short 'Come Out and Play' for Halloween Push

The nearly eight-minute film uses in-park filmmaking to sell Six Flags’ Halloween experience.

Come Out and Play
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Overview

  • The short premiered Oct. 1 and streams free on YouTube and Six Flags social channels.
  • Produced by agency partner TMA, it was written by Harris Wilkinson and co-directed with John Suits of Natural Selection.
  • The production was shot entirely inside Six Flags parks to showcase haunted mazes, scare zones and rides after dark.
  • The film centers on a mysterious figure called Smiley and adopts an arthouse tone to evoke the parks’ haunt atmosphere.
  • The release supports Halloween events across the chain, including Fright Fest and a new 20-minute The Conjuring attraction at four parks, with teaser ads used to build awareness.