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Six Flags Posts EPS Beat, Cuts Outlook as Jana-Led Investor Group Emerges

Management cites ineffective advertising that weighed on results, prompting a lower full-year adjusted EBITDA target.

Overview

  • Adjusted EPS came in at $3.28 versus $2.20 expected, while revenue of $1.318 billion missed the $1.333 billion consensus.
  • Attendance rose 1% to 21.1 million and adjusted EBITDA was $555 million, slightly below last year.
  • In-park per-capita spending fell 4% and admissions per-capita dropped 8%, as out-of-park revenue grew 6% to $108 million on stronger sponsorships.
  • The company lowered its 2025 adjusted EBITDA guidance to $780 million–$805 million from $860 million–$910 million.
  • Six Flags is engaging with a JANA Partners–led investor group that includes Travis Kelce and is exploring a branding partnership, and executives said they may divest underperforming parks.