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SITA-Apple Integration Cuts 'Truly Lost' Bags by 90% in First-Year Analysis

SITA says passenger-authorized Find My location sharing inside WorldTracer is driving measurable gains for airline bag recovery.

Overview

  • SITA reports a 26% reduction in recovery time for delayed bags when airlines use Find My Share Item Location.
  • Passengers with AirTags or other Find My accessories can temporarily share a bag’s location with their airline through WorldTracer.
  • Adoption has reached 29 airlines, with further rollout anticipated, according to SITA.
  • WorldTracer is deployed at more than 2,800 airports and used by over 500 airlines and ground handlers globally.
  • SITA’s Baggage IT Insights cites 6.3 mishandled bags per 1,000 passengers and 66% reunited within 48 hours, providing context for the improvements.