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Silvana Armani Debuts at Armani Privé With Jade‑Toned, Wearable Couture

Silvana Armani signals continuity through jade tones, precise tailoring, measured scale.

Overview

  • Presented in Paris, the show marked Armani Privé’s first couture collection since Giorgio Armani’s death in September 2025.
  • Silvana titled the collection Jade and cut the lineup to about 60 looks, reflecting a tighter edit than the house’s typical 100.
  • She emphasized daywear and pants‑based cocktail dressing, stating a wish to make couture “a bit more wearable,” and skipped the founder’s favored hats.
  • The runway upheld Armani’s codes of masculine‑inspired tailoring and restraint while introducing brighter hues, heavy embellishment, mesh knits, and China‑evoking motifs like lanterns and bamboo fans.
  • The finale featured a bridal gown designed by Giorgio Armani for his last Privé season, included as a tribute, as WWD also noted her 45‑year tenure and her current status as the only woman heading a major Paris couture house.