Overview

• Festivities at Plaza de Cesar Chávez begin Saturday at 6 p.m., with Sunday’s parade stepping off at 10:30 a.m. from Julian and Market streets.
• Saturday’s lineup features headliner Snow Tha Product, a San Jose native and Latin Grammy Award-nominated rapper.
• The parade will include a 40-foot Pride bus from the Santa Clara Valley Transportation Authority that is also operating on regular routes in Santa Clara County.
• Organizers say funding has tightened in recent years, which leaders attribute in part to corporate pullbacks on DEI initiatives since President Trump’s return.
• A new Post Street mural and nearby businesses are expected to boost downtown foot traffic during the celebration, which organizers say typically draws about 15,000 visitors.