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6d ago

Shruti Haasan’s Viral ‘I’m the Heroine’ Clip Fuels Coolie’s Box-Office Buzz

The spread of the video underscores how grassroots sharing drove buzz for the film’s ₹150 crore debut.

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Shruti Haasan's friend, rapper Yung Raja, posted a video of how they were stopped by a security guard.
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Overview

  • A video filmed by rapper Yung Raja shows security guard Raayal stopping Shruti Haasan’s car at Vettri Theatres in Chennai as she arrived for Coolie’s first show.
  • Shruti Haasan can be heard joking “I’m in the movie… I’m the heroine, sir,” prompting laughter from her friends and online viewers.
  • Vettri Theatres proprietor Rakesh Gowthaman reshared the clip on social media, praising the guard’s ‘overperformed’ duty and amplifying its reach.
  • The light-hearted exchange has humanized the star and boosted social-media chatter around the film’s release.
  • Lokesh Kanagaraj’s Coolie, starring Rajinikanth and an ensemble cast including Haasan as Preethi, earned roughly ₹150 crore worldwide on its opening day.