Overview
- Local authorities in Shigatse said Sunday they dispatched an investigation team to the site and will act in accordance with laws and regulations.
- The fireworks were staged at the foot of the Himalayas as a promotional collaboration between Arc’teryx and artist Cai Guo‑qiang.
- Arc’teryx issued an apology on Weibo and said it will invite professional environmental groups to assess whether any damage occurred.
- The company said it will accelerate a natural protection scheme in Tibet and support charity projects that promote local culture.
- Public reaction focused on potential harm to a fragile high‑altitude ecosystem, placing the brand and the artist under regulatory and reputational scrutiny.