Overview

• President Claudia Sheinbaum convened the Consejería Jurídica and Secretaría de Cultura to work with dubbing professionals on legal measures shielding their voices from unconsented AI use.
• The Instituto Nacional Electoral launched an internal investigation into its TikTok video that used an AI-generated replication of José Lavat without family permission.
• Actors and locutores are pressing to have voice recordings legally classified as biometric data, granting creators rights to consent, control usage and receive fair compensation.
• Despite 58 unsuccessful attempts since 2022, legislative efforts by PAN and Morena to regulate AI in the audiovisual sector remain pending in the Congreso de la Unión.
• Mexico’s dubbing industry contributes 163 billion pesos to GDP, employs over 100,000 people and supplies 65% of Latin America’s Spanish-language content, highlighting the urgency for regulation.