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4h ago

Shein Removes Listing After Image Resembling Luigi Mangione Appears on Product Page

Shein attributes the photo to a third-party seller, opening an internal review.

L: The product listing posted on Shein's website. R: Luigi Mangione is seen arriving at the South Street Helipad in New York City on December 19, 2024 after being extradited from Pennsylvania.
Shein investigates after accused killer appears modelling shirt on site
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Overview

  • The fast-fashion platform said the image was supplied by a vendor and was taken down immediately, with a probe underway and potential action against the seller.
  • An archived version of the page shows the floral short-sleeve shirt priced at about $11.69 with multiple sizes already sold out before removal.
  • BBC reporting says an Amazon Rekognition test returned a 99.9% similarity score to known photos of Mangione, while experts noted signs of AI or digital manipulation without definitive proof.
  • The listing was tied to the third-party brand Manfinity in Internet Archive captures, and NBC News reported its site features images that appear AI-generated and lists problematic contact details.
  • The episode spread rapidly on social media and revives scrutiny of marketplace content moderation as Mangione remains detained, having pleaded not guilty to charges in the December 2024 killing of UnitedHealthcare CEO Brian Thompson.