Shaun White's Snow League Set to Debut on NBC
The new winter sports league aims to unify snowboarding and freeskiing competitions with major broadcasting support.
- Shaun White's The Snow League will launch its inaugural event in Aspen, Colorado, on March 7-8, 2025.
- NBC and Peacock will broadcast the events, marking a significant media partnership for the league.
- The league will feature four events in its first season, with a total prize pool exceeding $1.5 million.
- The Snow League is designed to provide a consistent competition format for top athletes, similar to the F1 model.
- White aims to elevate the status of snowboarding and freeskiing, offering equal pay and significant prize money for both men and women.