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Shanghai Police Bust Counterfeit Ring Making Fake Labubu Plush Toys

Seizure of 5,000 knockoffs valued at 12 million yuan underscores Pop Mart’s urgency to overhaul its online raffles to curb rampant fakes driven by global scarcity.

Des clients regardent des poupées Labubu dans un magasin Pop Mart à Shanghai, le 11 juin 2025

Overview

  • Shanghai police arrested eight suspects and seized 5,000 counterfeit Labubu plushies valued at 12 million yuan in early July.
  • The criminal network used an online electronics store as a front to distribute the fake toys.
  • Pop Mart triggered the crackdown after a customer reported purchasing a counterfeit Labubu doll.
  • Pop Mart has revamped its online raffle and ticketing systems to create safer, more equitable access to its limited-edition releases.
  • In-store Labubu sales remain suspended in the UK as law enforcement and company measures seek to stem thefts and secondary-market speculation.