Particle.news

Download on the App Store

Shanghai Auto Show Highlights China's EV Dominance and Foreign Automakers' Fight to Compete

Volkswagen and Nissan reveal ambitious China-specific strategies as trade tensions and regulatory shifts reshape the global automotive landscape.

Visitors rest at the booth for US auto manufacturer Ford at the Shanghai auto show on Wednesday, April 23, 2025. (AP Photo/Ng Han Guan)
Workers perform final check on Zeekr EV models at the Chinese automaker Zeekr assembly plant, in Ningbo, east China's Zhejiang Province on April 16, 2025. (AP Photo/Andy Wong)
Olive Blume, Chairman of the Board of Management of Volkswagen Group, speaks during a media night ahead of the Auto Show in Shanghai, Tuesday, April 22, 2025. (AP Photo/Ng Han Guan)
Image

Overview

  • Volkswagen unveiled five China-specific models, an in-house assisted driving system, and committed to launching over 20 electric and hybrid vehicles in China by 2027.
  • Nissan announced a ¥10 billion investment in China and plans to release 10 new electric and hybrid models by mid-2027, aiming to regain market share against local competitors.
  • Chinese regulators banned the use of terms like 'smart driving' after a fatal accident, pushing automakers to emphasize safety over advanced autonomous features.
  • BYD, now China's top car seller, showcased new models while foreign automakers like BMW and General Motors introduced tailored designs to appeal to Chinese consumers.
  • The U.S.-China trade war, marked by high tariffs, continues to create challenges for automakers navigating supply chains and global market expansion.