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Serena Williams Reflects on Balancing Business Success and Family Sacrifices

At a WYN Beauty anniversary event, the tennis legend shared insights into the personal costs of her entrepreneurial journey and her dedication to motherhood.

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Overview

  • Serena Williams celebrated the one-year anniversary of her clean beauty brand, WYN Beauty, at a pop-up event in Los Angeles on April 11, 2025.
  • Williams candidly discussed the non-financial sacrifices she has made throughout her career, including time away from her daughters, Olympia and Adira.
  • She emphasized how her success in tennis and business often came at the expense of personal relationships and family time, describing these sacrifices as 'very expensive.'
  • In addition to WYN Beauty, Williams has expanded her entrepreneurial efforts with Serena Ventures and a children’s clothing line in collaboration with Janie and Jack.
  • Despite her professional commitments, Williams highlighted her deep commitment to motherhood, often structuring her schedule around spending time with her children.