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Send Help Tops Box Office With $20 Million Debut

The well-reviewed thriller launches to $28.1 million worldwide against a $40 million budget, signaling solid prospects.

Overview

  • Sam Raimi’s survival horror-comedy opened No. 1 in North America with an estimated $20 million and $28.1 million globally.
  • The film holds roughly 93% from critics and 88% from audiences on Rotten Tomatoes, with a B+ CinemaScore.
  • The release is theatrical-only for now, with PVOD and streaming timing widely projected based on past 20th Century patterns but not announced.
  • Industry reports put the production around $40 million, and analysts estimate about $100 million worldwide would be needed to break even.
  • The opening is Raimi’s strongest for a horror title, surpassing Drag Me to Hell’s $15.8 million start.