Overview

• Governor Joaquín Díaz Mena inaugurated the 2025 edition at the Palacio de los Deportes on Oct. 3 with Federal Tourism Secretary Josefina Rodríguez in attendance.
• The event runs Oct. 3–12, featuring municipal stands, artisan crafts, and typical foods such as cochinita pibil, panuchos and lechón al horno.
• Opening programming included a performance by the National Prize–winning Orquesta Típica Yukalpetén directed by Pedro Carlos Herrera.
• Coverage cites conflicting scale figures, with reports of more than 270 exhibitors contrasted with references to 150 stands.
• Díaz Mena linked the showcase to plans for a deep-water port in Progreso, Tren Maya connections and industrial hubs, alongside business matchups and an expected turnout of about 100,000 visitors.