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Selena Gomez Posts Makeup-Free Selfie After Rare Beauty x Tezza Bronzer Launch

The bare-faced post reinforces her brand’s emphasis on self-acceptance.

Overview

  • Gomez shared the fresh-faced Instagram Stories photo on Jan. 16 after a run of public appearances.
  • Her low-key snapshot followed a Los Angeles launch event on Jan. 14 for the Rare Beauty x Tezza collaboration.
  • The collaboration introduced the Warm Wishes Soft Matte Powder Bronzer, which became available on Jan. 15.
  • Earlier in the week, she attended the Golden Globes on Jan. 11 with her Only Murders in the Building co-stars and was nominated for best actress in a TV musical or comedy, which went to Jean Smart.
  • Rare Beauty, founded by Gomez in 2020, promotes embracing personal uniqueness and de-emphasizing image-driven pressures.