Overview

• The limited-edition Lip & Cheek set is available exclusively on rarebeauty.com and includes the Soft Pinch Tinted Lip Oil in Happy, a Kind Words Matte Lip Liner in Committed, a Soft Pinch Liquid Blush in Smitten, a pale blue Puffy Makeup Bag, and a personalized keepsake from Gomez.
• Each item maps to the wedding tradition of something old, new, borrowed, and blue, with the Smitten blush described as an homage to the shade worn by Gomez’s mother at her wedding.
• Gomez’s ceremony makeup was created by longtime collaborator Hung Vanngo using Rare Beauty products, including the oil, liner, and blush featured in the new set.
• Coverage notes conflicting prices for the kit, with WWD reporting $60 and Page Six citing $67 and an $85 total value.
• British Vogue reports the brand says 100% of profits from sales of the Something Rosy set through the end of 2025 will support the Rare Impact Fund’s youth mental-health work.