Selena Gomez Celebrates Rare Beauty's New Blush Launch in Stylish Pink Ensemble

The singer and beauty mogul showcased her latest makeup product, the Soft Pinch Luminous Powder Blush, in New York City.

Selena Gomez wore a head-to-toe pink outfit, including a Versace shirtdress and Staud coat, to the launch event.
The Rare Beauty founder's new product, Soft Pinch Luminous Powder Blush, combines fan-favorite liquid blush and highlighter.
Gomez's look for the event was inspired by 1960s fashion, featuring a bouffant hairstyle and monochromatic pink makeup.
The blush is available in six shades, designed to be mixed, matched, and layered for various occasions.
Rare Beauty's first powder blush is now available for purchase at Sephora and other retailers.