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Second Walmart Boycott Targets DEI Rollbacks and Price Hikes

The People's Union leads a nationwide boycott of Walmart and its affiliates from May 20–26, protesting corporate greed, diversity cuts, and tariff-driven price increases.

Walmart boycott 2.0: What does it mean for shoppers? (Photo by Frederic J. BROWN / AFP)
Walmart's recent announcement that it would have to raise prices to offset the cost hikes resulting from Trump's trade policies sparked the recent confrontation between the President and the country's largest private sector employer.
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Overview

  • The ongoing Walmart boycott, organized by The People's Union, runs from May 20–26 and includes all Walmart stores, Sam’s Club, and private-label brands like Great Value and Equate.
  • Consumers are protesting Walmart's rollback of diversity, equity, and inclusion (DEI) initiatives, along with price hikes attributed to tariffs under Trump-era trade policies.
  • Walmart announced it would raise prices to offset tariff-related cost increases, prompting criticism from former President Trump, who suggested the company should absorb the costs instead.
  • This boycott is part of a broader campaign by The People's Union, which has staged weekly boycotts targeting companies like Amazon and Nestlé since February 28.
  • Future planned actions include boycotts of Target (June 3–9), McDonald’s (June 24–30), and a nationwide economic blackout on July 4.