Overview
- The scheme targets new individual investors from B-30 cities and new women investors from any city, defined at the industry level by a new PAN.
- AMCs will pay 1% of a new investor’s first lump-sum or first-year SIP, capped at Rs 2,000, payable only if the investment is held for at least one year.
- The extra payout is funded from the 2 basis points already set aside for investor education and is over and above existing trail commissions.
- SEBI barred dual claims for the same woman investor from a B-30 city and excluded ETFs, certain fund-of-funds, and overnight, liquid, ultra-short and low-duration schemes.
- The postponement follows feedback on operational challenges, giving AMCs and distributors time to build PAN, city and gender verification and retention tracking.