Overview
- Coker unveiled a six-person executive team on Tuesday, June 2, backed by $60 million from strategic investors and chaired by Peter Levin of Griffin Gaming Partners.
- Kevin Kay will lead content strategy, Tom Fox is chief operating officer, and Rich Chou will run athlete relations, with Paolo Boccotti, Lawrence Stuart and Chris DeBlasio filling senior roles.
- The promotion plans to launch in January 2027, stage at least 12 events that year, and sign roughly 100–150 fighters while using a mix of superfights and one divisional tournament in 2027.
- Coker said he turned down about $40 million of extra offers to avoid dilution and keep founder control, and he expects initial funding to cover several years of operations.
- Key details still to come include the league’s official name, finalized competition rules, confirmed fighter signings and a broadcast deal expected before the end of 2026, all of which will determine the venture’s viability and reach.