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Scooter Braun Says Suicidal Thoughts in 2020 Led to Personal Growth

He credits a week-long retreat in California for helping him recover from a dark period.

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Overview

  • Braun told Steven Bartlett’s “Diary of a CEO” podcast that he spent 20 minutes in October 2020 contemplating suicide as his marriage unraveled and his feud with Taylor Swift intensified.
  • He sought help at the Hoffman Institute Foundation in Petaluma, Calif., where a week-long personal retreat ended a period of depression.
  • The music manager separated from Yael Cohen Braun in July 2021, finalized their divorce in September 2022 and retired from artist management in 2024.
  • Braun described his public dispute over Swift’s first six master recordings as a “gift” that exposed undeserved praise and criticism and spurred self-awareness.
  • After Taylor Swift regained her masters in May 2025, he said he was happy for her and that he has never been happier following his personal transformation.