Overview

• Scooter Braun told The Diary of a CEO podcast that he still feels guilt over how he managed young artists including Justin Bieber and Ariana Grande
• He said he was “shocked” by Taylor Swift’s 2019 Tumblr post accusing him of “incessant, manipulative bullying” after his purchase of her master recordings
• Braun sold Swift’s masters to Shamrock Capital in 2020 and later said he made multiple offers to return the catalog to her before finalizing the sale
• In May 2025, Swift completed a deal to repurchase the rights to her first six studio albums from Shamrock Capital
• Braun retired from artist management in 2024 to focus on his role as CEO of HYBE America and described the feud as a catalyst for greater empathy and self-reflection