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Scooter Braun Reflects on Guilt and Feud as Swift Reclaims Her Masters

In a recent podcast he acknowledged his guilt over past management practices following Taylor Swift’s reacquisition of her masters.

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Overview

  • Braun said he feels deep regret for not understanding the mental health needs of young artists like Justin Bieber and Ariana Grande and would now ensure they had access to therapy on tour.
  • He described feeling “shocked” by Taylor Swift’s 2019 backlash when he acquired her first six studio masters in the Big Machine purchase.
  • Taylor Swift completed the buyback of her original master recordings in May 2025 by purchasing them from Shamrock Capital, ending years of public dispute.
  • Braun confirmed he retired from music management in 2024 and noted his professional relationship with Justin Bieber ended in 2023, respecting Bieber’s choice to work independently.
  • He revealed he struggled with suicidal thoughts during his 2020 divorce and credited self-reflection and therapy for helping him overcome his personal crisis.