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Schlagerbooom 2025 Draws Millions as Maite Kelly’s Sensual Debut Faces Online Similarity Claim

The allegation from singer Jörg Schulte is circulating on social media without a formal response from Kelly’s team.

Overview

  • ARD’s live show filled Dortmund’s Westfalenhalle and averaged about 3.93 million viewers with a 19.9% share overall and 12.7% among 14–49-year-olds, leading the younger demo.
  • Maite Kelly premiered “Der Morgen danach,” describing it as partly autobiographical and a tribute to female sensuality in a departure from her usual image.
  • Singer Jörg Schulte posted that Kelly’s track resembles his “Am Morgen danach,” citing a similar hook and sharing audio snippets as the claim gains attention online.
  • Host Florian Silbereisen endured live-show volatility, including a noisy arena that forced him to pause an interview and invite the crowd to sing along.
  • Other moments fueling post-show chatter included Silbereisen’s “Zimmerfrei” slip that Anna-Maria Zimmermann laughed off, mixed reactions to Andrea Berg’s much-teased aerial segment, Melissa Naschenweng’s Instagram photo of a bandaged foot, and a missed entrance during Gentlemen Forever’s debut.