Particle.news
Download on the App Store
9 ARTICLES
·
2mo ago

Savannah James Launches Reframe Beauty, a Luxury Skincare Line Backed by Research

The brand debuts with three products designed for all skin tones, developed in partnership with Howard University and priced for the luxury market.

Image
Image
Image
Image

Overview

  • Reframe Beauty launched on May 15, 2025, featuring three clinically tested luxury skincare products priced between $95 and $135.
  • Products include the Pigment Processor serum, Compression Complex moisturizer, and Circadian Cream night cream, developed to address diverse skin tones across the Fitzpatrick Scale.
  • The brand partnered with Howard University’s College of Dermatology for a year-long clinical trial, ensuring efficacy for all skin tones.
  • Inspired by her daughter Zhuri, Savannah James created the brand to merge high-performance skincare with inclusive design and vibrant packaging.
  • Reframe Beauty is currently available direct-to-consumer online, with plans for strategic retail expansion and a focus on educating knowledgeable consumers.