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2w ago

Sat.1’s 'Hast du Töne?' Second-Season Debut Draws Historic Low Audience

Competition from ARD’s UEFA Women’s Euro quarterfinal, which attracted nearly five million viewers, left the show’s debut with a 5.8% share in the key demographic

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Overview

  • The July 17 premiere secured just 700,000 viewers, marking the lowest launch in the quiz’s 25-year history.
  • Only 210,000 viewers aged 14–49 tuned in, resulting in a 5.8% market share among that demographic.
  • ARD’s Sweden-England Women’s Euro quarterfinal drew 4.95 million viewers and a 28.4% share, overshadowing Sat.1’s entertainment offering.
  • Kabel Eins’s 'Achtung Abzocke' led private‐channel primetime with a 6.7% share, outperforming the Sat.1 lineup.
  • Hosted by Matthias Opdenhövel, the six‐week revival pits celebrities against a live band for up to €30,000 but faces stiff competition from live sports.