Overview
- Sat.1 officially announced 'Die Millionenidee', a new Ralf Dümmel-led series slated to run on Sat.1 and Joyn from 2026.
- Applications are open to creatives, tinkerers and inventors whose ideas will be developed into market-ready products by Dümmel’s team.
- Dümmel takes on the full financial risk for development, with profits after costs shared 50:50 with the originators of the ideas.
- The series is produced by Endemol Shine Germany, the company behind Vox’s 'Die Höhle der Löwen'.
- Sat.1 says viewers will follow selection, refinement, testing and retail launch, with Marc Rasmus pitching the show as a chance to unlock long-shelved ideas.