Particle.news
Download on the App Store

Santa Teresa’s Limited ‘De LUX’ Yemas Inspired by Rosalía’s Album See Early Sales Surge

A heritage Ávila confectioner riffs on the singer’s saintly visuals to revive a classic recipe.

Overview

  • The company released a Sauvignon Blanc–coated version of its classic yemas as a timed tribute to Rosalía’s LUX.
  • Boxes of 160 grams are priced at €12.50 and are on sale via the brand’s website and selected shops in Madrid and Ávila.
  • Management says the first weekend’s 500 prepared boxes sold rapidly, with production paced by a required day of drying for quality.
  • Packaging echoes the album’s white-veil aesthetic with minimalist religious cues aligned to the record’s visual iconography.
  • Santa Teresa describes the edition as an homage rather than a formal collaboration and is attempting to send samples to the artist.