Overview

• SellCell reports the Galaxy S25’s five-month depreciation improved to 46.6%, down from 51.9% for the S22 as Samsung devices steadily resist value loss.
• The iPhone 16 still leads with a 35.4% drop in value after five months, compared to 46.6% for the Galaxy S25 and 56.9% for Google’s Pixel 9.
• Analysts project that if current trends persist, the unannounced Galaxy S26 could match or even surpass the resale performance of the upcoming iPhone 17.
• Industry experts credit the resurgence of Samsung and Google devices to deeper AI integration, pointing to Apple’s slower rollout of comparable AI tools.
• A shrinking depreciation gap threatens to undercut Apple’s traditional trade-in incentives and three-to-four-year upgrade cycle advantage.