Particle.news
Download on the App Store

Samsung Weighs Galaxy S26 Pricing as Memory Costs Surge, Unpacked Slips to Late February

A regional ExynosSnapdragon strategy is under consideration to rein in the bill of materials.

Overview

  • Korean outlet The Bell reports Samsung has not finalized Galaxy S26 prices even as mass production is underway and launch nears.
  • Component inflation is pressuring margins, with reports citing higher costs for memory, camera modules, chipsets, and OLED panels.
  • IDC-linked reporting points to AI data‑center demand tightening supply and driving up mobile DRAM and flash prices.
  • The reveal is now expected in late February with retail likely in early March, following a lineup reshuffle to S26, S26 Plus, and S26 Ultra.
  • Samsung is negotiating supplier terms and may deploy its Exynos 2600 in some regions while keeping Snapdragon for key markets, after recently selling the Galaxy Z TriFold below manufacturing cost but treating the S26 line as a profit driver.