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Samsung Unveils Galaxy S24 Series with Emphasis on Democratizing Technology

Despite Controversy Over Processor Choice, Pre-Order Deals and Popularity of Ultra Model Indicate Strong Market Reception

  • Samsung has unveiled its new Galaxy S24 series, with a focus on democratizing technology and making the latest tech available to everyone.
  • The Galaxy S24 series includes AI-powered features, such as in-keyboard language translation and generative AI photo editing.
  • Despite a slow-and-steady approach to innovation, the Galaxy S24 Ultra model was particularly popular, accounting for 50% of sales in the previous series.
  • Samsung's decision to use its in-house Exynos 2400 processor in some markets for the Galaxy S24 and S24 Plus, instead of Qualcomm’s Snapdragon 8 Gen 3, has been controversial.
  • Pre-order deals for the Galaxy S24 series are available, with Samsung offering better deals than Amazon for those who have an existing phone to trade in.
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