Overview

• Samsung’s mobile experience division is primed to reroute US shipments through its global factories to quickly adapt to final tariff decisions, COO Won-Joon Choi said.
• Its Greater Noida plant in India is already manufacturing smartphones destined for the US as a hedge against looming duties.
• The Trump administration’s recent trade deal imposes a 20% duty on Vietnam exports from July 3 and plans to levy 25% tariffs on South Korean imports starting August 1.
• A built-in rapid-response mechanism lets Samsung shift production lines among India, Vietnam and South Korea based on the administration’s final tariff rulings.
• To bolster resilience, the company is diversifying its rare earth metal supply by sourcing from multiple suppliers across different countries.