Samsung Unveils 2025 OLED Lineup and Discounts Premium TVs

The company introduces advanced OLED models and The Frame Pro, while offering significant discounts on high-end TVs to compete with rival brands.

Samsung's 2025 OLED lineup includes the flagship S95F series with Glare-Free technology, a 30% brightness boost, and AI-powered processors, priced from $2,299 to $4,499.
The new Frame Pro TV features a Neo QLED display, Wireless One Connect Box for cable-free setup, and sizes ranging from 65 to 85 inches, starting at $2,199.
The 77-inch S90D OLED TV is now discounted by $1,700, bringing its price down to $2,000, showcasing Samsung's aggressive pricing strategy.
Competitors like LG, Hisense, and Sony are also offering steep discounts on premium models, including LG's 75-inch QNED85T for $1,000 and Hisense's 55-inch U8N for $700.
Samsung's Vision AI platform powers new features across its lineup, including enhanced upscaling, real-time translations, and custom AI-generated wallpapers.