Overview

• Samsung mobile chief TM Roh said the tri‑fold device is in its final stage and is planned to launch by the end of this year.
• A leaked One UI 8 animation shared by @TechHighest depicts an inward U‑shaped tri‑fold with a central cover display and a mode for taking selfies with the rear cameras.
• Multiple reports indicate a small initial run in markets such as South Korea and China, with broader availability dependent on early reception.
• Pricing has not been announced, but outlets report expectations above $2,000, with some rumors suggesting around $3,000.
• The launch comes as Counterpoint data shows Samsung fell to third in Q2 2025 foldable shipments, positioning the tri‑fold as a bid to reassert leadership against rivals like Huawei.