Samsung Reclaims Top Smartphone Market Position as Apple Faces Decline

Samsung has regained its status as the leading smartphone vendor, surpassing Apple which has seen a significant drop in sales, particularly in China.

Samsung now leads with a 20.8% market share, while Apple's has fallen to 17.3%.
Apple's iPhone shipments dropped by 9.6% in the first quarter of 2024, reflecting challenges in key markets including China.
Chinese brands Xiaomi and Transsion are rapidly gaining market share, with significant sales increases.
The global smartphone market grew by 7.8% in early 2024, despite Apple's decline.
Samsung's minimal shipment decrease of 0.7% contrasts sharply with Apple's larger drop.