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Samsung Launches First Cash Discounts on Galaxy S26 Phones as Retailers Match

The move signals a shift from trade‑in heavy launch offers toward simple price cuts to convert holdouts.

Overview

  • Samsung, which cut list prices Tuesday, now takes $200 off the Galaxy S26 Ultra and $100 off the S26 and S26+ for unlocked new units.
  • Trade‑in values on Samsung’s site still run deeper, reaching up to $720 off the Ultra, $480 off the S26+, and $380 off the S26.
  • Amazon and Best Buy are matching the straight price cuts on new units, though color and storage choices can be limited at times.
  • Best Buy’s “excellent” open‑box S26 Ultra units are up to $395 off, and those phones are Geek Squad verified with a 1‑year warranty.
  • Amazon on Wednesday lists a bundle with the S26 Ultra 256GB, Galaxy Buds 4 Pro, and a $200 gift card that 9to5Toys tallies at about $421 in total savings.