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yesterday

Samsung Foldables Break Preorder Records as Tab S11 Ultra Details Emerge

Record-driven production ramps highlight Samsung’s strategy of leveraging foldable demand to launch AI-powered tablets, a tri-fold smartphone, an XR headset later this year

Samsung Galaxy Z Fold 7 review
Samsung Galaxy Z Fold 7 picture through viewfinder
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Overview

  • Galaxy Z Fold7 and Z Flip7 combined preorders rose more than 25% year-on-year, with the Fold7 outpacing its predecessor by nearly 50% in the US since its July 25 launch.
  • India saw 210,000 Galaxy Z Fold7 preorders in 48 hours, prompting Samsung to boost output at its Noida facility to meet regional demand.
  • Finland’s SGS Fimko certification confirmed the Galaxy Tab S11 Ultra will pack an 11,600mAh battery and support 45W fast charging ahead of its late-2025 release.
  • During its Q2 earnings call, Samsung scheduled its Galaxy Z TriFold and Project Moohan XR headset for H2 2025 and teased an AI-enhanced Tab S11 series later in the year.
  • Consumer color choices shifted markedly, with Blue Shadow making up nearly half of Fold7 orders and Coral Red accounting for 25% of Flip7 preorders.