Samsung Criticizes Apple's iPad Pro Ad with 'UnCrush' Campaign

Apple's controversial 'Crush' ad faced backlash for its portrayal of technology overpowering creativity, leading to Samsung's mocking response.

Apple's 'Crush' ad showed creative tools being destroyed to highlight the new iPad Pro's capabilities.
The ad was criticized for implying technology replaces human creativity, prompting Apple to apologize.
Samsung's 'UnCrush' ad features a musician using a Galaxy Tab S9 amidst the debris from Apple's ad.
Samsung's ad also faced criticism for perceived hypocrisy regarding its use of AI.
Both companies remain leaders in the tablet market despite the ad controversies.