Overview
- The store opened this week at 8620 Melrose Avenue in West Hollywood, marking Salomon’s first West Coast location.
- It is the brand’s fourth North American shop, following openings in New York City, Boston and Toronto.
- The space is positioned as a Sportstyle hub with performance footwear and key silhouettes including the XT-6, XT-4 OG and ACS Pro Advanced.
- Salomon hosted a two-day public pop-up at Skylight ROW DTLA on Oct. 18–19 to preview its Invented/Reinvented campaign and spotlight the XT-6.
- Company leaders describe the site as a community gathering point for Los Angeles, and coverage notes another U.S. store is expected to open before year-end.