Overview

• Ashley Madison published its 2025 ranking of the top 20 UK cities for affairs based on user activity on the extramarital dating site.
• Salford maintained its position as the UK’s infidelity capital, followed by Manchester in second and Newcastle upon Tyne in third place.
• New entrants in the top ten include Exeter, Brighton, and Bournemouth, reflecting the spread of non-monogamous behavior beyond traditional urban centres.
• Edinburgh and Glasgow mark the first appearance of Scottish cities in the list, placing 16th and 18th respectively.
• Smaller towns such as Lincoln and Colchester also featured prominently, indicating a broader regional shift in summer affair trends.