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Salford Shopper Buys £8 Dress, Finds It’s a Maje Piece Listed at £313

The viral clip shows how label know-how can turn routine thrifting into real resale value.

Overview

  • Holly Wood bought a floral asymmetric midi dress for £8 in a Salford charity shop.
  • The label identified the dress as Maje, a Paris-founded accessible luxury brand, matching the Roen style.
  • Resale listings for the same style show prices around $415 (£313), with amounts varying by platform and condition.
  • Wood shared the find on TikTok and drew praise, noting there are four big charity shops in a row in her area that fans saw as prime hunting ground.
  • She still has the dress and has not sold it, so any profit would only come if she chooses to resell it.