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Salesforce Launches Agentforce 360, Expands AI Partnerships, and Pledges $15 Billion to San Francisco

The push targets measurable gains by pairing Slack and voice rollouts with planned ChatGPT and Claude access across 12,000 deployments.

Salesforce logo is seen in this illustration taken February 16, 2025. REUTERS/Dado Ruvic/Illustration
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SAN FRANCISCO, CALIFORNIA - SEPTEMBER 17: Salesforce CEO Marc Benioff speaks during Salesforce's Dreamforce on September 17, 2024 in San Francisco, California. Some 45,000 workers in the tech industry were expected to attend the annual Dreamforce event, which runs through September 19. (Photo by Justin Sullivan/Getty Images)

Overview

  • Agentforce 360 debuts with new authoring tools, including Agent Script and Agentforce Builder entering beta in November, to program agents with if/then logic and streamline build‑test‑deploy workflows.
  • Slack becomes a primary surface for Salesforce apps as Sales, IT and HR agents begin appearing this month with phased expansion into early 2026, while a more personalized Slackbot is in pilot.
  • Agentforce Voice adds phone support with configurable voices and interruptions, integrating with Amazon, Five9, Genesys, Nice and Vonage to let AI agents handle live calls.
  • Salesforce will enable Anthropic and OpenAI models within Agentforce 360 and plans to surface Agentforce inside ChatGPT and Claude, with timing details to be provided in the coming months.
  • The company committed $15 billion over five years to San Francisco for an AI incubator and workforce programs, even as analysts flag modest Agentforce revenue and studies show high AI pilot failure rates.