Salesforce and Accenture invest in AI, pointing to a global generative AI market set to add $4.4 trillion annually

Salesforce announced AI Cloud, a customer relationship management software, and doubled its venture fund for AI startups to $500 million.
Accenture will invest $3 billion in its AI business over the next three years and aims to double its AI-related staff to 80,000.
A McKinsey report found that generative AI could add $2.6 trillion to $4.4 trillion annually to the global economy.
Salesforce and Accenture are creating industry-specific solutions to help clients implement generative AI.
While generative AI presents opportunities, companies must manage risks like job transitions to ensure it contributes to economic growth and supports an inclusive world.