Overview

• On July 12, Saleem Siblings, the production venture of siblings Huma Qureshi and Saqib Saleem, announced its inaugural film, ‘Baby Do Die Do’.
• The teaser for the film will be screened exclusively in theaters before Rajkummar Rao’s ‘Maalik’.
• A date for the teaser’s digital release has not been disclosed, underlining a deliberate cinema-first rollout.
• The pair introduced their banner this week with an Instagram montage of childhood photos and home videos to reinforce their nostalgic brand identity.
• Their move into production follows a broader Bollywood trend of actors establishing personal studios to secure creative control.