Overview

• The multiday activation at The Hedges Inn opened Thursday with an alfresco dinner co-hosted by Dwyane Wade and Gabrielle Union.
• The inn’s first-floor lounge has been transformed into a showroom showcasing curated racks of designer clothing, accessories and beauty products.
• Guests can place orders onsite through the Saks on Amazon storefront for same- or next-day delivery via Amazon Luxury Stores.
• Weekend programming features a Chantecaille flower-making session, a Markarian cocktail hour and a fashion trivia night.
• The collaboration marks one of Amazon Luxury Stores’ first major brand activations and signals a new model for luxury retail partnerships.