Overview
- Saint Laurent reached No. 1 for the first time, overtaking Miu Miu, with COS jumping four spots to No. 3 as The Row ranked No. 4 and Coach held No. 5.
- Searches for Saint Laurent’s Le Loafer rose an average 66% month over month, while Havaianas’ Top flip-flops ranked as the quarter’s hottest product.
- Other top products included a chunky COS sweater, The Row’s eel loafers, Skims’ Pierced Nipple Push-Up Bra, Savette’s Slim Symmetry Pochette, Nike x Jacquemus Moon shoes and Nike Shox TL sneakers.
- Lyst reported notable Q3 demand shifts: Nour Hammour up 49%, Madewell up 34%, Nike up 7% and Burberry up 14%, with Stone Island reentering the top 20 at No. 19.
- The Index analyzes behavior from roughly 160 million annual users across July to September, combining searches, views, sales and global social engagement, with Saint Laurent’s late-September Paris show amplifying interest.