Overview

• The chain raised its standard meal deal price by 20p to £3.95 on June 20, marking a second hike since July 2024.
• At £3.95 the deal now outprices rival lunchtime offers at Tesco and Morrisons.
• Customers voiced discontent on social media and some staff reported being unaware of the price change.
• New summer menu items—including a Picnic Triple Sandwich and build-your-own salad options—accompany premium and super-premium £5 and £7 tiers.
• Sainsbury’s has also broadened its Aldi Price Match initiative to more than 800 grocery items.